HEART OF
COLUMBIA
Dorado is a Colombian coffee brand bringing high-quality beans sourced from the country’s most celebrated regions. Known for its smooth, full-bodied flavour, Dorado is crafted for those who value both authenticity and enjoyment—whether it’s a slow, reflective morning or a quick pause on a busy day.
We worked on Dorado to develop a brand identity and packaging system that communicates the richness of Colombian coffee while standing out on the shelf. Our focus was to balance tradition with a modern, approachable feel, ensuring the brand connects with coffee lovers seeking quality and character.
The Dorado logo was designed to embody both strength and warmth. With bold, confident typography paired with subtle illustrative details, the logo reflects the authenticity of Colombian heritage while maintaining a clean, contemporary aesthetic. It’s distinctive yet versatile, working across packaging, print, and digital applications.
"Columbian heritage with a simple, clean & contemporary aesthetic"
For the packaging, we created a system that is both eye-catching and functional. Using earthy tones and geometric patterns inspired by Colombian culture, the design conveys richness and authenticity while ensuring clarity for consumers. The layout highlights key tasting notes and brewing details, making the coffee approachable for both seasoned enthusiasts and casual drinkers.
